Trade Business Coaching for Australian Tradies
Tradie business coaching that helps trade business owners make more profit, build systems and take back control of their business and life.
- Built by former trade business owners
- Coaching tradies since 2009
- Proven systems across plumbing, electrical, building and more
⭐ 13,000+ Trade businesses coached across Australia
⭐ Coaching tradies since 2009
⭐ Trusted by tradies nationwide
⭐ #1 Trade Business Podcast – The Tradie Show
Does this sound like your trade business right now?
You’re busy, you’re good at what you do,
but the business still feels harder than it should.
- You’re flat out on the tools, but profit still feels tight.
- The business relies on you for quoting, decisions and problem solving.
- Nights and weekends are spent on admin, invoicing and planning.
- Cash flow feels unpredictable, even when work is steady.
- You want to grow, but you’re not sure what to fix first.
- Time off doesn’t feel like time off because the phone never stops.
Most tradies don’t have a motivation or work ethic problem.
They have a business model problem.
And the good news?
This stuff is fixable with the right systems, structure and support.
Built by TRADE BUSINESS COACHES who’ve actually run a trade business

Lifestyle Tradie was founded by Andy and Angela Smith, who spent more than 20 years running their own plumbing business.
They know what it’s like to be flat out on the tools, juggling staff, quoting at night, worrying about cash flow and never really switching off.
They built Dr.DRiP Plumbing from the ground up, growing it to an award winning, multi-million dollar business with a team of 17 at its peak.
But like most tradies, the growth came with pressure, stress and a business that relied heavily on them.
That experience is what led them to step back, fix the foundations, build proper systems and turn the business into one that actually supported their life.
Since 2009, Andy and Angela have been coaching trade business owners across Australia to do the same, across multiple trade industries. They don’t teach theory. They teach what they’ve lived, tested and refined inside real trade businesses.
Lifestyle Tradie’s business coaching exists to help tradie business owners build profitable, systemised businesses that don’t rely on them for everything.
What our trade business coaching actually helps you fix
Our tradie business coaching is built around fixing the foundations of your trade business so it can grow without relying on you for everything.
PLATFORM
Systems, Structure and Tech
This is where most trade businesses struggle.
We help you put the right systems, structure and technology in place so your business runs consistently, even when you’re not there.
This includes:
- Job flow and operational systems
- Clear processes and documentation
- Using your tech properly, not just owning it
OUTCOME:
Less firefighting. More control.
PROFIT
Pricing, Numbers and Cash Flow
Being busy doesn’t mean you’re profitable.
We help you understand your numbers, price your work properly and build a business that puts real profit in your pocket.
This includes:
- Pricing and quoting accuracy
- Understanding margins and true costs
- Cash flow clarity and financial confidence
OUTCOME:
You know where the money is going and what needs fixing.
MARKETING
Better Customers, Not More Stress
Not all work is good work.
We help you attract better customers, reduce price shoppers and build a more reliable pipeline without guessing or burning cash.
This includes:
- Clear messaging that attracts the right clients
- Simple, repeatable marketing activities
- Systems that support steady work, not spikes
OUTCOME:
Better jobs. Better clients. Less stress.
PEOPLE
Hiring, Leadership and Accountability
Your business can’t grow if everything relies on you. We help you build a team that performs, takes responsibility and doesn’t need constant babysitting.
This includes:
- Hiring the right people
- Training and onboarding properly
- Clear expectations and accountability
OUTCOME:
A team that supports the business instead of draining you.
These four areas work together.
Fixing one without the others is why most trade businesses stay stuck.
How OUR TRADE BUSINESS COACHING HELPS tradies go from stuck to in control
There’s no guesswork or generic business coaching advice. Our trade business coaching starts with understanding your business and building the right plan forward.



Book a free Gameplan Call WITH YOUR TRADE BUSINESS COACH
You’ll book a free Gameplan Call with our team to talk through where your business is at, what’s not working and what’s holding you back.
This is not a sales pitch.
It’s a clarity call to help you understand what to focus on first.
OUTCOME:
You walk away knowing where the real problems are.
Get a clear business roadmap
Once we understand your situation, we map out what needs fixing and in what order.
No overwhelm. No trying to fix everything at once.
Just a clear roadmap based on the four pillars that actually move the needle in trade businesses.
OUTCOME:
You know exactly what to work on and why.
Implement proven systems with TRADE BUSINESS COACHING support
This is where change actually happens. We help you implement proven systems across platform, profit, marketing and people, with support, accountability and guidance along the way.
You’re not left to figure it out on your own.
OUTCOME:
The business starts running better without relying on you for everything.
Build a business that supports your life
As systems improve and the business stabilises, the pressure starts to lift.
- More control
- Better profit
- Less chaos
- More time back
The business starts working for you, not the other way around.
OUTCOME:
A trade business that actually supports your lifestyle.
This isn’t about quick fixes.
It’s about building a solid business model that lasts.
Real results from real trade business owners
These are tradies who were once flat out, stressed and stuck, just like you.
Jeremy’s Plumbing Services
“TRIPLED OUR REVENUE SINCE WE STARTED”
Our team has tripled too & I probably do no more than 40 hours a week. I get to spend time with the family and enjoy business.
Tony Isgrove’s Paint and Decorate
“SINCE JOINING, MY BUSINESS HAS JUST BOOMED!”
My team size has doubled. In the last year I’ve had 3 months off and been on 3 overseas holidays with my wife.
Unique Project Group
“10X’D OUR REVENUE”
From $500K to about $5M now & we’ve gone from 1 staff member to 13. I don’t feel alone anymore.
Reliable Roofing
“IN JUST 3 YEARS OUR TURNOVER HAS GONE FROM $400K TO OVER $2M“
And I haven’t worked after hours in over 4 months. The kid’s are loving it.
Volt Pro
“QUADRUPLED OUR TURNOVER AND PROFIT”
I was able to step off the tools and into the office to work on the business which free’d up my to spend with family.
Hydrocove Plumbing
“$450K TO $1.3M TURNOVER WITH 20% NET PROFIT”
And we get to go away camping every month which is amazing.
SOM Blinds
“WE LEFT OUR BUSINESS FOR 5 MONTHS LAST YEAR AND IT RAN SMOOTHLY WITHOUT US.”
We’ve doubled our team, our turnovers grown and our life has improved because it’s not as chaotic.
Muir Projects
“TRIPLED OUR PROFITS & GROWN FROM 3 – 5 STAFF”
Turnover last year was $1.5M and now we’re looking at $2.3M.
What our Members have to say
These are tradies who were once flat out, stressed and stuck, just like you.
Free tools, resources and advice for trade business owners
Our free resources are for tradies looking to start up, scale up or sell up their trade business all whilst being profitable. Sound like you?
A simple planning tool to help Aussie tradies take control of their time, money and life before the year runs away from them.
Read More39 business secrets every Aussie tradie needs to know… but wasn’t taught. This guide reveals what’s really holding your trade business back, and how to fix it.
Read More21 Practical, No-BS Marketing Tactics for Tradies to Land Better Customers and Bigger Profits.
Read MoreYour Guide To Understanding & Implementing Artificial Intelligence Into Your Trade Business.
Read MoreWith The Time Maximiser guide you can earn your time back, so you can better focus your time and energy on your business.
Read MoreYour quick guide to Attract, Convert, Deliver & Retain Customers.
Read MoreDid you know acquiring a new customer can be up to 5-25 times more expensive than retaining an existing one?
Read MoreKeen to get off the tools or sell up? Systems are the only way. Start systemising with this how-to eBook.
Read MoreIf preparing quotes is driving you mad, make it easy and more mindless with these 5 quote-flow cheat sheets.
Read MoreGet the most out of tax time and make sure you’re not leaving money on the table. Better in your pocket than the tax man!
Read MoreThe Tradie Show Podcast
Tune into Australia’s #1 Trade Business Podcast – it’s educational, entertaining and sometimes a little controversial. Listen for the info, stay for the banter.
Your ‘Systems Blueprint’ – Less Chaos, More Control
In this episode of The Tradie Show, Andy and Angela call out the hard truth: You don’t need better staff. You need better systems.
The 1-Page Marketing Plan to Grow Your Trade Business with Allan Dib
In this episode of The Tradie Show, Andy and Angela chat with Allan Dib, author of The 1‑Page Marketing Plan, to unpack how trade business owners can stop guessing, stop dabbling, and start marketing like pros – without adding more to their already full plate.
The Worst Mistakes Tradies Make In January
In this episode of The Tradie Show, Andy and Angela break down the exact process smart tradies use to take control of their year before the year takes control of them. This isn’t about working harder. It’s about planning properly so you get more profit, more time and a hell of a lot less stress.
What is Lifestyle Tradie?
This episode isn’t hype. It’s a straight-talking look at what trade business owners are missing and how to build a business that gives you profit, time, and control.
Time Thieves: The Invisible Profit Killer in Your Trade Business
You can count every screw and metre of pipe, but what about your time? In this episode of The Tradie Show, Andy and Angela expose the sneaky “Time Thieves” that silently drain profit from your trade business. From unplanned supplier runs to messy vans and missing systems, they break down where your hours really go… and how to get them back.
$1M+ Trade Business Playbook
You can be the best at your trade and still be flat-out broke. Sounds familiar? In this episode of The Tradie Show podcast, Andy and Angela share the hard truths no one teaches tradies about running a business, the stuff that separates six-figure tradies from seven-figure business owners.
Avoid Festive Season Chaos: A Tradie’s Guide to Policies and Parties
The end of the year can be a circus for tradie business owners, from managing staff leave and holiday shutdowns to keeping your Christmas party fun (and drama-free). In this episode, Andy and Angela share their best tips to help you stay organised, profitable, and out of trouble through the silly season.
Haunted by Bad Hires? End the Hiring Horror Before It Starts
In this episode of The Tradie Show Podcast, Andy and Angela dig into why hiring “whoever shows up” is the fastest way to fill your business with duds, and what you can do instead to attract A-grade tradies who actually want to work for you.
-17% to 48% Profit: MSJ Plumbing’s Transformation Story
In this episode, Andy and Angela sit down with Matt and Sonia to unpack how they turned chaos into control, built an incredible culture, and achieved true freedom.
The $5 Tradie Hack That Brings in Thousands
In this episode of The Tradie Show Podcast, Andy and Angela share a ridiculously simple marketing hack that costs as little as $5 but can bring in thousands over time: the Leave-Behind.
Trusted by leading organisations in the trade industry
We work alongside trusted industry partners and organisations that support trade businesses across Australia.
Common questions trade business owners ask us
What is trade business coaching?
Trade business coaching is specialised support for tradie business owners to build profitable, systemised businesses. Unlike generic business coaching, our trade business coaches have actually owned and run trade businesses, so we understand the unique challenges trade business owners face, from pricing and quoting to hiring tradies and managing cash flow.
Is the Gameplan Call really free?
Yes. The Gameplan Call is completely free and obligation-free.
It’s designed to help you get clarity on where your business is at, what’s holding it back and what you should focus on first.
What actually happens on a Gameplan Call?
We’ll talk through your business, your goals and the challenges you’re dealing with right now.
From there, we’ll help you identify the biggest gaps and outline a clear path forward based on what will make the biggest difference in your trade business.
You’ll leave with clarity, whether you decide to work with us or not.
Is Lifestyle Tradie only for certain trades?
No. We work with trade business owners across a wide range of industries, including plumbing, electrical, building, landscaping, painting, air conditioning and more.
The principles we teach apply across trades, because the business challenges are often the same.
Is this just for big trade businesses?
Not at all.
We work with trade business owners at different stages, from those still on the tools every day to businesses with teams in place.
What matters most is that you’re serious about improving your business and open to putting the right systems in place.
How is Lifestyle Tradie different from other business coaches?
We’re not generic business coaches. We’re former trade business owners who’ve actually built, broken and rebuilt a trade business.
Andy and Ange owned and operated Dr DRiP Plumbing for over 20 years. They’ve been through startup, growth, chaos, profit, burnout and systemisation, then stepped back from the business successfully. Everything taught at Lifestyle Tradie comes from real-world experience, not theory.
What makes us different is simple:
✅ Trade-specific experience
We’ve lived the challenges tradies face and built systems that work in real trade businesses.
✅ Proven roadmap
We teach a clear, step-by-step business model developed through trial and error in our own trade business and refined by thousands of members since 2009.
✅ Husband and wife perspective
We understand the pressure of working with your partner and share practical strategies to make it work, in business and at home.
✅ Practical, not motivational
No hype, no fluff. Just systems, structure and tools you can actually implement.
✅ Strong community support
You’re not doing this alone. Our members learn alongside other driven trade business owners who understand exactly what you’re dealing with.
At Lifestyle Tradie, we don’t teach what sounds good.
We teach what works in trade businesses.
What do I get as a Lifestyle Tradie member?
Lifestyle Tradie membership gives you the systems, structure and support needed to build a profitable trade business that doesn’t rely on you for everything.
Members get:
✅ A clear business roadmap based on your stage of business
✅ Practical systems across platform, profit, marketing and people
✅ Ongoing coaching, accountability and support
✅ Access to proven tools, templates and training
✅ A community of trade business owners who understand your challenges
Everything is designed to help you make better decisions, improve profit and regain control of your time.
Do you offer one-on-one coaching or programs?
We offer structured coaching and support designed to help you implement systems across platform, profit, marketing and people.
The best next step is a Gameplan Call, where we can understand your situation and talk through what support makes sense for you.
What if I’m too busy to take this on right now?
Most tradies we work with feel exactly the same at the start. That’s usually a sign the business needs better systems and structure, not more hours. The goal is to reduce the pressure on you over time, not add to it.
How quickly will I see results?
Every trade business is different, but many of our members start seeing a return on their investment within the first six to eight weeks.
That usually comes from fixing fundamentals like pricing, quoting, systems or structure early on.
Longer-term results depend on where your business is starting from and how consistently the systems are applied, but the goal is always sustainable improvement, not short-term wins that don’t last.
Ready to get clarity on your trade business?
If your business feels harder than it should, the next step is clarity. A free Gameplan Call will help you understand where you’re at, what’s holding you back and what to focus on first.
No pressure. No obligation. Just a clear conversation.