TOOLS DOWN
PROFITS UP

You’re already a gun on the tools, we’ll help make you
a gun business owner and entrepreneur too!

Free TicketsYes pls!

your secret sauce

+

BOOK A FREE STRATEGY SESSION WITH ANDY

See if you qualify for a FREE strategy session where we give you tailored advice and provide you with clarity and direction to smash out what you need to do right now to help you create the lifestyle and freedom you deserve.

BOOK A FREE STRATEGY SESSION WITH ANDY

See if you qualify for a FREE strategy session where we give you tailored advice and provide you with clarity and direction to smash out what you need to do right now to help you create the lifestyle and freedom you deserve.

DOES THIS SOUND LIKE YOU, RIGHT NOW?

You’re busy wearing all the hats but still feel like you should be doing more. You’re the boss but you’re also in charge of quoting, scheduling, invoicing, managing a team, accounts, marketing, operations, business development, admin – you name it, you’re it. You want to grow the business, but you’re stuck working ‘IN’ the business and not ‘ON ‘it. You’re sick of late nights doing admin and missing out on time with your fam and friends. You have big goals, but you’re confused by what your right next step is.

Hold up. Building your business shouldn’t be this hard!

If only you had a personalised strategy, a simple roadmap to follow for success, and a top-notch community that had your back 24/7. Well, you can. Cue, Lifestyle Tradie, the best tradie business coaching going ‘round town! We help busy tradies like you get results. BIG RESULTS.

We won’t bullshit you and say it’s easy. It takes dedication and grit, but if you’re still here reading this far, it’s people like you that have the determination to succeed. Besides, we’re not saying you’re going to do it alone!

We’ll help you set up the right systems, structure and technology to ultimately make you more profit. Not revenue, actual profit in your pocket. We’ll show you the marketing activities to help you move the needle, so there’s no need to second guess yourself. You already understand the importance of having a team that’s productive and efficient, but we’ll help you take it to the next level. All our proven strategies are tried and tested so we can say, hand on heart we’ve got the secret sauce you need to succeed.

Well, what are you waiting for? Join the Lifestyle Tradie family and get stuck in!

PLATFORM

Tech + Systems

PROFIT

Numbers + Quoting

MARKETING

Campaigns + Customer

PEOPLE

Transform + Lead

We’ve helped
thousands of trade
business owners unlock
the potential in their
trade business! 

PARTNERS

Lifestyle Tradie is proud to be aligned with the following trade industry leaders.

THANK YOU!

FAQs

Good question, Iʼm glad you asked… Hereʼs all the answers you are seeking….

It’s the best business people who are successful, not the best tradies. And I bet you didn’t learn much about business principles at T.A.F.E! The thing is, you have a choice: continue to work things out yourself through expensive trial and error, or, fast-track your freedom with tried-and-tested ‘trade specific’ strategies you can copy, modify and apply to your own trade business for immediate and long-lasting results.

If you’ve ever thought there must be a tradie business coach who provides a personalised strategy based on deep business analysis, and a simple roadmap to follow that is systematic about building the right foundations for success, AND access to a top-notch community of leaders, then look no further. Lifestyle Tradie is the answer. We help put more profit in your pocket and ultimately help you create the lifestyle and freedom you’ve always wanted.

We’ve played the game, now we’re here to coach the team. We’re trade business owners just like you! There is nothing special about us. We’re just open about the shit show of a business we had to fix. Dr.DRiP was a great business and incredibly profitable, and then, almost overnight, it wasn’t. There wasn’t anyone around in those days that understood our industry, so we had to fix it ourselves. What we did, and how we fixed it, in a strategic order, is the secret sauce we now share with you. There are a few other things that make us different –  

  • Husband and Wife Team – What we’ve been through almost killed our marriage. The lessons learnt to create a strong working relationship on a daily basis didn’t happen overnight. Having worked together for over 20 years, we have plenty of strategies to share. 
  • Owned and operated a trade business for over 20 years – We built Dr.DRiP from the ground up so it makes sense to say that the challenges you are facing, we have faced them too. We have the runs on the board and can help you solve almost any problem. From start up, scale up and then ultimately sell up, we’ve experienced every phase of business and can share the lessons and pitfalls from them all. 
  • We’ve walked the talk – to talk the talk, you’ve got to walk the walk. Everything we educate in Lifestyle Tradie we perfected through trial and error in our own trade business, Dr.DRiP Plumbing. That’s why we know it works. If you’re going to invest in yourself to learn to be a better trade business owner, then make sure you’re investing in someone that has the experience you need.  
  • We share our roadmap to success – developed specifically with the trade business owner in mind, we share our systematic approach and success roadmap to lay the foundations of a structured, systemised and profitable trade business. Thousands of trade business owners have reaped the rewards of following this same path. We look forward to you being our next success story! 
  • Access to an incredible community – one of the biggest drawcards of our membership at Lifestyle Tradie is our community and the peer support it provides. Being a trade boss can be lonely – we help you connect and develop new friendships with other trade business owners who are as driven as you to be better. If you want to elevate your thinking, elevate your business, then do it with the support of other smart cats around you. 
  • Access to expertise – Whatever the subject, we’ve got you covered. We’ve welcomed plenty of specialists to our stage at our live events and provide online training that includes cheat sheets and templates. Every expert has taught lessons you can apply in your own business to gain big results. 
  • We’re friendly and down-to-earth – what Aussie tradies aren’t? We might swear a little (or a lot), or talk loud and fast at times when we’re passionate, but underneath it all, we genuinely want to help you achieve your business goals. 
  • We’re fun – when business can be hard at times, then this part is important. Lighten up right!?! We set a rule that if we didn’t think we’d be happy having a beer with you, then we can’t let you in. HA… lucky you’re not that bloke!

A better life! Did we say that out loud!?! In all seriousness this isn’t actually about Lifestyle Tradie, this is about YOU. This is an investment in your future.  An investment in you becoming a better business person, a leader, an entrepreneur. And a better father. Better partner. A better human.

This investment will ensure you grow your skillset to be a business owner that can communicate, with absolute clarity, the future vision of the business and how everyone fits in. A knowledge base that only increases over time, and once embedded into your mind, cannot be removed. To be better. You must commit. 
 
There’s a structured way to learn and implement the fundamentals of business –  

  • Business Analysis – first and foremost, we need to learn about your specific business. A deep dive into your current business using our personalised ‘Workflow ScorecardTM’ and detailed questionnaire to highlight the current bottlenecks and gaps.   
  • We share our roadmap to success – we share our systematic approach and success roadmap to lay the foundations of a structured, systemised and profitable trade business. Thousands of trade business owners have reaped the rewards of following this same path.
  • Design your first 6 Week GamePlan – we design the exact steps you need to follow matched specifically to the needs of your trade business, with consideration to your phase in business, may that be Start Up, Scale Up or Sell Up., for your first 6 weeks. Then we do it together from that day onwards! 
  • Immediate access to our Business Learning Platform – 24/7 access to over 230 training videos, cheat sheets and trade specific templates to follow our roadmap to success. Include your team so they can be proactive too! 
  • Live Events nationally and internationally – which are seriously not to be missed! Not only do we welcome incredible guess speakers with high calibre education, this is your chance to mastermind with over 200 other smart minds around every question you can possibly think of to do with your trade business. There are three of these a year and are pre-planned into your calendar. Move EVERYTHING to attend. Seriously. We mean it. You won’t want to miss it!
  • Support 24/7 – with our online community group that has a search feature to find the answer to any question. Did we mention access to our tradie coaches who can help put you back on track. 
  • Freedom Flowcharts – we gift you 75 of our ‘done-for-you’ step-by-step flowcharts, that once implemented, these alone allowed Andy to step away from Dr.DRiP. Once you realise the power of these babies you’ll be going mental designing your own. We teach you that too! 
  • Plus so much more! 

You will master your business model under 4 key core areas:
 
Platform – foundations dictate the strength of everything. If your trade business lacks strength in its foundation, you’ll never break the cycle of chaos and have control. We will provide education that will design your future, advance your technology, and help streamline your systems.
 
Profit – what’s the point of being a business owner if you’re not making a profit? Do you know the true figures on how much money you’re making, spending and keeping? Make financial decisions based on fact, not fluff. We’ll provide you with how to master the fundamentals of your business, help you understand your numbers and monitor your metrics to grow your financial intelligence to safeguard your business.

Marketing – are your marketing efforts turning into converted jobs? We’ll help you make informed decisions about your marketing efforts by helping you lay the foundations of your marketing principles, execute campaigns, and help you exceed your customer experience to understand the win-win tactics of trust-based selling.
 
People – the quality of your leadership and ability to hire and retain a great team will underpin your trade business’s reputation, stability and customer service experience. We’ll whelp improve your leadership capabilities to make an impact in transforming your team, leveraging your time and help strengthen your leadership by creating a high-performing team with better hiring, onboarding and retention strategies.
 
Ultimately, you’ll gain confidence in your ability to manage, lead and unite a team of dedicated individuals to operate a streamlined, systemised and profitable trade business that does not require your involvement. Now that’s a sexy business! 

C’mon, you need to be committed. You need to be ALL IN. We’re not a half arsed tradie business coaching program, so we don’t want a half-assed commitment. If you want the results, you’ll need to do the work.  We never said it would be easy, but it will be worth it!
 
We’ve been teaching this for a veryyy longgg timeee and can share THOUSANDS of success stories of real tradies with real results. Is that what you want? If you do, then we are only one side of the equation. YOU are the other. And TOGETHER we will celebrate your success! 

We know what you need to do. You just need to do it. It’s the easiest way to fast-track results for your trade business. COMMIT. 

WHY WORK WITH LIFESTYLE TRADIE

We’re Andy and Angela Smith, co-founders of Lifestyle Tradie and authors of Start Up, Scale Up, Sell Up. We owned and operated our plumbing business, Dr. DRiP Plumbing for over 20 years. Since 2009, we’ve been teaching trade business owners how to start up, scale up and sell up using a proven step-by-step formula we created after hitting rock bottom in business ourselves. We climbed out the hard way, learning our biggest lessons through expensive trial and error.

Dr. DRiP Plumbing was going gangbusters and Andy’s ego was inflating with it. At the peak, we had a team of 17 tradies, with eight vehicles on the road. But the headaches of running a growing trade business caught up with us. Our lives were in complete chaos. You know how it goes — the bickering with your partner, the bloody phone always buzzing, no cash flow.

Everyone seems to think tradies are totally killing it. This narrative is not helpful at all when 90 per cent of every trade business owner we speak with is struggling in some way. Following the transformation of Dr.DRiP, we’ve dedicated our lives to educating tradies across all trades, including plumbing, electrical, building, landscaping, painting, glazing, and air conditioning, plus many more.

Based on our own experience, we’ve developed Lifestyle Tradie’s award-winning trade business education hub and community. Becoming a Lifestyle Tradie member gives you access to every tried-and-tested tactic and strategy, specifically designed for trade business owners.

At the end of the day, there’s nothing special about us. We’re not any different from you. We just made an intentional decision to prioritise our lifestyle by systemising our trade business. Now, Andy is completely off the tools. He chooses to spend about one-hour on Dr. DRiP each week.

It’s a nice problem to have, right?

YOU CAN LISTEN TO OUR FULL STORY ON OUR PODCAST, THE TRADIE SHOW

Our story — Surviving the ups and downs of owning a trade business

After hitting rock bottom in business, how did Andy & Angela Smith turn their plumbing business around and
rebuild their marriage? Check out ‘Our Story — Surviving the ups and down of owning a trade business’
TODAY to hear their journey of trial and error.

FAQs

Good question, Iʼm glad you asked… Hereʼs all the answers you are seeking….

It’s the best business people who are successful, not the best tradies. And I bet you didn’t learn much about business principles at T.A.F.E! The thing is, you have a choice: continue to work things out yourself through expensive trial and error, or, fast-track your freedom with tried-and-tested ‘trade specific’ strategies you can copy, modify and apply to your own trade business for immediate and long-lasting results.

If you’ve ever thought there must be a tradie business coach who provides a personalised strategy based on deep business analysis, and a simple roadmap to follow that is systematic about building the right foundations for success, AND access to a top-notch community of leaders, then look no further. Lifestyle Tradie is the answer. We help put more profit in your pocket and ultimately help you create the lifestyle and freedom you’ve always wanted.

We’ve played the game, now we’re here to coach the team. We’re trade business owners just like you! There is nothing special about us. We’re just open about the shit show of a business we had to fix. Dr.DRiP was a great business and incredibly profitable, and then, almost overnight, it wasn’t. There wasn’t anyone around in those days that understood our industry, so we had to fix it ourselves. What we did, and how we fixed it, in a strategic order, is the secret sauce we now share with you. There are a few other things that make us different –  

  • Husband and Wife Team – What we’ve been through almost killed our marriage. The lessons learnt to create a strong working relationship on a daily basis didn’t happen overnight. Having worked together for over 20 years, we have plenty of strategies to share. 
  • Owned and operated a trade business for over 20 years – We built Dr.DRiP from the ground up so it makes sense to say that the challenges you are facing, we have faced them too. We have the runs on the board and can help you solve almost any problem. From start up, scale up and then ultimately sell up, we’ve experienced every phase of business and can share the lessons and pitfalls from them all. 
  • We’ve walked the talk – to talk the talk, you’ve got to walk the walk. Everything we educate in Lifestyle Tradie we perfected through trial and error in our own trade business, Dr.DRiP Plumbing. That’s why we know it works. If you’re going to invest in yourself to learn to be a better trade business owner, then make sure you’re investing in someone that has the experience you need.  
  • We share our roadmap to success – developed specifically with the trade business owner in mind, we share our systematic approach and success roadmap to lay the foundations of a structured, systemised and profitable trade business. Thousands of trade business owners have reaped the rewards of following this same path. We look forward to you being our next success story! 
  • Access to an incredible community – one of the biggest drawcards of our membership at Lifestyle Tradie is our community and the peer support it provides. Being a trade boss can be lonely – we help you connect and develop new friendships with other trade business owners who are as driven as you to be better. If you want to elevate your thinking, elevate your business, then do it with the support of other smart cats around you. 
  • Access to expertise – Whatever the subject, we’ve got you covered. We’ve welcomed plenty of specialists to our stage at our live events and provide online training that includes cheat sheets and templates. Every expert has taught lessons you can apply in your own business to gain big results. 
  • We’re friendly and down-to-earth – what Aussie tradies aren’t? We might swear a little (or a lot), or talk loud and fast at times when we’re passionate, but underneath it all, we genuinely want to help you achieve your business goals. 
  • We’re fun – when business can be hard at times, then this part is important. Lighten up right!?! We set a rule that if we didn’t think we’d be happy having a beer with you, then we can’t let you in. HA… lucky you’re not that bloke!

A better life! Did we say that out loud!?! In all seriousness this isn’t actually about Lifestyle Tradie, this is about YOU. This is an investment in your future.  An investment in you becoming a better business person, a leader, an entrepreneur. And a better father. Better partner. A better human.

This investment will ensure you grow your skillset to be a business owner that can communicate, with absolute clarity, the future vision of the business and how everyone fits in. A knowledge base that only increases over time, and once embedded into your mind, cannot be removed. To be better. You must commit. 
 
There’s a structured way to learn and implement the fundamentals of business –  

  • Business Analysis – first and foremost, we need to learn about your specific business. A deep dive into your current business using our personalised ‘Workflow ScorecardTM’ and detailed questionnaire to highlight the current bottlenecks and gaps.   
  • We share our roadmap to success – we share our systematic approach and success roadmap to lay the foundations of a structured, systemised and profitable trade business. Thousands of trade business owners have reaped the rewards of following this same path.
  • Design your first 6 Week GamePlan – we design the exact steps you need to follow matched specifically to the needs of your trade business, with consideration to your phase in business, may that be Start Up, Scale Up or Sell Up., for your first 6 weeks. Then we do it together from that day onwards! 
  • Immediate access to our Business Learning Platform – 24/7 access to over 230 training videos, cheat sheets and trade specific templates to follow our roadmap to success. Include your team so they can be proactive too! 
  • Live Events nationally and internationally – which are seriously not to be missed! Not only do we welcome incredible guess speakers with high calibre education, this is your chance to mastermind with over 200 other smart minds around every question you can possibly think of to do with your trade business. There are three of these a year and are pre-planned into your calendar. Move EVERYTHING to attend. Seriously. We mean it. You won’t want to miss it!
  • Support 24/7 – with our online community group that has a search feature to find the answer to any question. Did we mention access to our tradie coaches who can help put you back on track. 
  • Freedom Flowcharts – we gift you 75 of our ‘done-for-you’ step-by-step flowcharts, that once implemented, these alone allowed Andy to step away from Dr.DRiP. Once you realise the power of these babies you’ll be going mental designing your own. We teach you that too! 
  • Plus so much more! 

You will master your business model under 4 key core areas:
 
Platform – foundations dictate the strength of everything. If your trade business lacks strength in its foundation, you’ll never break the cycle of chaos and have control. We will provide education that will design your future, advance your technology, and help streamline your systems.
 
Profit – what’s the point of being a business owner if you’re not making a profit? Do you know the true figures on how much money you’re making, spending and keeping? Make financial decisions based on fact, not fluff. We’ll provide you with how to master the fundamentals of your business, help you understand your numbers and monitor your metrics to grow your financial intelligence to safeguard your business.

Marketing – are your marketing efforts turning into converted jobs? We’ll help you make informed decisions about your marketing efforts by helping you lay the foundations of your marketing principles, execute campaigns, and help you exceed your customer experience to understand the win-win tactics of trust-based selling.
 
People – the quality of your leadership and ability to hire and retain a great team will underpin your trade business’s reputation, stability and customer service experience. We’ll whelp improve your leadership capabilities to make an impact in transforming your team, leveraging your time and help strengthen your leadership by creating a high-performing team with better hiring, onboarding and retention strategies.
 
Ultimately, you’ll gain confidence in your ability to manage, lead and unite a team of dedicated individuals to operate a streamlined, systemised and profitable trade business that does not require your involvement. Now that’s a sexy business! 

C’mon, you need to be committed. You need to be ALL IN. We’re not a half arsed tradie business coaching program, so we don’t want a half-assed commitment. If you want the results, you’ll need to do the work.  We never said it would be easy, but it will be worth it!
 
We’ve been teaching this for a veryyy longgg timeee and can share THOUSANDS of success stories of real tradies with real results. Is that what you want? If you do, then we are only one side of the equation. YOU are the other. And TOGETHER we will celebrate your success! 

We know what you need to do. You just need to do it. It’s the easiest way to fast-track results for your trade business. COMMIT.