Customer testimonials catch your prospect’s attention and build a relationship of credibility and trust. Let’s face it, today’s consumers are skeptical. Can you blame them? When other …
It concerns me many small (and some large) businesses waste marketing dollars on inconsistent marketing. Marketing consistency means customers will immediately connect with your business. Here …
Technology trends have an increasingly strong influence on a trade business. It’s pretty obvious technology is changing at lightening speed as each day goes by. As …
Why wouldn’t you want to increase traffic to your site? Most websites don’t get nearly enough visitors, and without these visitors (otherwise known as ‘traffic’) …
Content marketing — informative articles, blogs, videos — is a subtle alternative or complement to a more direct, message-driven strategy (promotions, sales, “book now!” etc.). …
