With increasing technology and the rise of the internet, tradies need to get savvy with their marketing. And the most recent savvy marketing trend, Google Adwords. Google …
Technology is giving the customer power! The power to share their opinions with the wider public and discourage potential customers from using your services. It …
What is retargeting, and what does it mean for your trade business? What is retargeting? Also known as ‘remarketing’, it’s a form of online advertising that …
Even though direct mail is considered outdated by many marketers, it actually boasts a strong response rate. In a highly digital age, it’s surprising, but true. …
Collecting business testimonials is important. Once you’ve collected the them, what do you do then? It’s not enough to receive customer testimonials. Knowing how to use …
Customer testimonials catch your prospect’s attention and build a relationship of credibility and trust. Let’s face it, today’s consumers are skeptical. Can you blame them? When other …
Quality customer service is important for many reasons: It attracts new customers. Just think about all those word-of-mouth referrals from customer who have enjoyed using …
Amazing customer service can make your customer feel like a priority. Exceeding customer expectations will secure a loyal customer and also their recommendation. Word-of-mouth can be …
It concerns me many small (and some large) businesses waste marketing dollars on inconsistent marketing. Marketing consistency means customers will immediately connect with your business. Here …
